When I relaunched this site back in April I suggested that I would try not to write too many navel gazing posts about the blog itself. I mean, to be fair, I like reading about how the sausage is made—as it were. I wish a lot more people who maintained personal websites and writing projects were actually interested in the creative process as much as they are interested in click-through optimization and search engine manipulation and all the other topics that seem as much about duping users into reading your drivel as is was about actually creating extensive collections of online expression.
I probably don’t need to mention that writing this as I am in October 2025 the world is in a period of retracting rights of personal expression.
I have been consciously moving further and further away from the corporate social networks and continuing to build a slow-but-steady presence here online. To my earlier point, this site was never about click-throughs or search engines or tricking you, the reader, into reading anything you don’t want to read. This is just the manifestation of opinion from one guy here on the Canadian prairies and the things I write about span a hundred different topics—you’re going to find something interesting and you’re probably going to be bored by just as much.
When I relaunched this site, scraping it together from the remains of about four other niche blogs I was maintaining, while I was trying to find my footing and my rhythm I did stray into writing far too often about the blog itself. So, I declared that I would only drop one of those navel gazing “meta” posts no more than once per week. I’ve held pretty solid to that, and the number has been more like once per month.
But here’s the sausage-making part: a lot goes on behind the scenes to write the words and collect the photos and too, keep the lights on here. No one would or could afford to have me sit here and recreate this kind of thing for them. It is a kind of work of personal madness that it even exists. My blogs have always been a kind of personal passion project.
All of that is to say that I do appreciate readers. I do appreciate clicks and when you find this on search. I have some light stats running and so I have a rough idea that people are visiting and they are reading certain topics. I know that, for example, if I shared more cast iron recipes I could flood this site with traffic. If I posted more hiking tips for the rocky mountains, I would probably build a dedicated user-base. Or, if I complained more about oddball observational neighbourhood gripes the search engine would light me up like a firework. I’m not a performing monkey, tho—so you get whatever I feel like writing about and you can feel free to dig through the archives and look for anything that is more interesting.
Social media really has trained us to expect an internet built for an audience of one. That’s the simultaneous beauty and danger of the algorithm. When it’s acting nice we call it curation. When it’s isolating us to niche information we call it siloing our perspective.
This blog is my perspective, but there is no algorithm. I have written about that before—somewhere here—and all to the point that like in yee good ole days, when papers and the evening news showed us everything they could jam into their publication-slash-broadcast allotments, we didn’t live in these curated silos of expectations. We just read everything, whether it was something that made us clap like a trained seal or not.
I’m no news outlet, but as I keep writing on this blog and filling it with stuff that interests me (knowing only a fraction of it will interest you) I do so understanding that I have far more in common with traditional media publications than I do with corporate social media feeds. There are (as of right now) about four average-length books worth of writing on this site and not a word of it is curated (or siloed) to you. And I think that’s a good thing.
Thanks for reading.